Peacock's Interactive Law & Order: Clue Hunter Game Makes You the Detective
Peacock and Wolf Games are joining forces to put fans inside Law & Order like never before.
Key Takeaways
- Peacock is launching Law & Order: Clue Hunter, an interactive mobile game that lets players act as detectives by examining crime scenes, finding clues, and solving weekly casesRead More
- Peacock is launching Law & Order: Clue Hunter, an interactive mobile game that lets players act as detectives by examining crime scenes, finding clues, and solving weekly cases.
- The game offers short, bite‑sized investigation sessions designed for casual play and aims to deepen fan engagement through active participation.
- Peacock plans to expand its interactive offerings with additional games like Public Eye, further extending major franchises into mobile watch‑and‑play experiences.
Law & Order fans know watching the show isn't a passive experience. Whether it's SVU or Law & Order's flagship series, a big part of enjoying this franchise is doing your own detective work as the cases unfold. As Ice T interviews suspects on SVU or Reid Scott examines crime scenes on Law & Order, you're doing the same from your couch. You're picking up on little details maybe the detectives missed that lead to breakthroughs later in the episode. You're wondering if the store clerk who witnessed the crime actually knows more than they're letting on. Coming up with your own theories about "who did it" on any given Law & Order episode is why watching the series is so fun. And now, that experience is coming to an interactive game you can play on Peacock.
Peacock's new interactive game Law & Order: Clue Hunter is a sleuth-tastic good time (details)
Available to all Peacock mobile app users on May 26 —in partnership with Wolf Games — comes Law & Order: Clue Hunter, a new game that puts Law & Order fans squarely in the squad room. In this world, you'll be upgraded from viewer to investigator and tasked with searching crime scenes for hidden objects, identifying suspects, and solving cases all inspired from the Law & Order franchise universe. New cases drop weekly, and the game is designed for short sessions you can do anywhere—whether you're sitting in the doctor's office or riding public transit. These bite-sized cases can be solved in minutes!
“Law & Order has one of the most passionate and enduring fandoms in television, and this game gives fans a new way to engage with the world they love,” said Elliot Wolf, chief creative officer and co‑founder of Wolf Games. “With Clue Hunter, we’re excited to put players at the center of the investigation and challenge their eye.”
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“For over three decades, Law & Order has built an incredibly durable and iconic franchise. The game Elliot created is a natural evolution of that legacy tapping into storytelling that our fans already have a deep connection to.” said Erin Underhill, president of Universal Television.
“With our numerous mobile features, we’re extending our biggest franchises beyond passive viewing and into active participation on mobile devices where fans already spend so much of their time,” said Jim Denney, EVP and chief product officer of NBCUniversal Media Group. “By letting viewers step into the role of the detective with Law & Order: Clue Hunter inside the Peacock app, we’re creating a natural continuation of the story that drives daily engagement and competition, without sending them elsewhere. It’s a powerful example of how watch‑and‑play experiences deepen fandom and increase habitual mobile usage.”
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Sounds fun, right? Law & Order: Clue Hunter is the perfect way to get your daily dun-dun fix, especially when SVU and Law & Order are on their season hiatuses. (New seasons of Law & Order and Law & Order: SVU arrive this fall on NBC and next day on Peacock.)
Peacock will have more interactive games coming to its platform soon, including Public Eye this summer. Also an offering from Wolf Games, Public Eye is "built around episodic, narrative-driven cases" and "immerses players in a modern world of crime, secrets, and shifting perspectives.” Stay tuned to Peacock Blog for more details.
